Description
Full color 10″ x 14″ ad that was trying to get you to purchase cans of Campbell’s Turkey Noodle Soup, Campbell’s Minestrone Soup and Campbell’s Chicken Vegetable Soup. This ad starts with the heading “To Celebrate The First Anniversary Of 3 GREAT SOUPS Campbell’s Makes You This Special Offer 1/2 PRICE REFUND”. On the left side of this ad it shows samples of the soups in three different bowls and, on the right side, it starts with another headline that says “Buy all 3! Get half your money back!” and, below this, it has a drawing of the three cans next to a drawing of the Campbell’s Girl celebrating next to the words, “Happy Birthday Buy!”. The directions are then given: ‘It’s as easy as saying, “M’m! M’m! Good’ 1. Just buy all 3 of these great Campbell’s Soups. On the back of each label, write the purchase price and your name and address. 2. Send labels of all 3 cans to the address below. 3. Get back half what you paid for them…in cash! These are the same soups Campbell introduced just a year ago”.
Source: October 6, 1958 Life magazine.
