Description
Full color 9 3/4″ x 13 3/4″ ad that is for the American Bicycle Month. The title to this ad is that “There is nothing like a bike and the ad shows eleven different photographs of children and adults riding and sitting next to their bicycles. Just generally having fun with the things. The ad text says “Switch to the fun-group and see what’s new in bikes. Share the pure pleasure of cycling. Enjoy the light-hearted happiness of riding together…or relax in the solitude of the country lane. (Doctor’s agree it is a great way to stay in shape!) But no matter why, health, excitement, or just to be “in”, start going on a bike. There’s no better way – over 5 million new riders of all ages are proving it this year. Bicycle Institute of America * New York City”.
Source: May 14, 1965 Life magazine.
