Description
Full color 9 1/2″ x 13 1/2″ ad that is for Campbell’s Vegetable Beef Soup. This ad starts off with the Campbell’s Lady serving the Campbell Kid a plate full of food right next to the cast iron stove. The saying is “Have a hot lunch, ev’re day, The easy soup ‘n, sandwich way”. Pictured in this ad there is a plate with a sandwich, an apple and a mug filled with Campbell’s Vegetable Beef Soup. The ad says “Soup ‘n sandwich. Soup makes any sandwich a good hot meal. Soup rounds out a simple sandwich lunch – makes it a stick-in-the-ribs hot meal. For there’s real old-fashioned goodness in soup. Proteins, vitamins and minerals you need every single day. See how much good nourishment Campbell’s Vegetable Beef Soup adds to the sandwich lunch above. Fine lean beef. Six sun-ripe vegetables, cooked just after they’re picked. Hearty beef-and-vegetable broth. What an easy way to make a quick lunch a hot, healthy meal”.
Source: February 2, 1962 Life magazine.