Description
Three color 9 1/2″ x 13 1/2″ ad for Trek Superior, Methanol-Type Anti-Freeze from the National Carbon Company. This ad has a drawing of a lady skiing in some fairly-deep snow, smiling as she is zipping through the air. In the drawing, there is a can of Trek High Test anti-freeze in front of her with the claims of “High Test Protection” and “Low Cost Protection” there, along with the price of “$1.60 per gal.”. The claims made for this are that it “Prevents rust and corrosion * No offensive odor * Economical * Uniform Quality…controlled by continuous tests in the world’s best equipped anti-freeze laboratory”.
Source: November 5, 1956 Life magazine.
