Description
Mercury Cougar – Full color 10″ x 13″ ad shows a brown Cougar parked on a beach with the sun setting in the background. The headline says that “Mercury believes a man shouldn’t have to buy $800 worth of ocean to get the European look. Meet Cougar“. Shown in the ad are two pictures of the front headlight, one with the headlight covered and the other with the headlight, a picture of the rear light and a picture of the interior. This car, the Man’s Car, has listed the items that are “standard” such as the headlight and the three-step taillight.
Source: November 11, 1966 Life magazine & December 27, 1966 Look magazine.
