Description
Mercury – Full color 10″ x 14″ ad for the fact that this year’s Mercury is a Winner. The first headline urges you to “Try the Challenge Ride -“ and shows small pictures asking you to “Challenge Mercury for Balance”, to “Challenge Mercury for Smoothness” and to “Challenge Mercury for Power” and claims that “It wins on every test”. There is a picture of a Green Two-Door Mercury Monterrey with four comfortable adults seated inside and another headline that claims that Mercury is the “Winner against all comers in Mobilgas Economy Run. One ‘Prize-Winning Drive’ shows you why”. The text claims you will be impressed by the Forerunner Styling, the Interceptor panel and the Space-Planned interiors but you will be Sold when you drive one.
Source: June 30, 1952 Life magazine.
