Description
Black and white 9″ x 12″ ad that encourages everyone to Keep Prices Down during the war years. There is a drawing that shows a beleaguered Uncle Sam pulling on a rope that is attached to a hot air balloon that is labeled Prices. While he is doing this by himself there are various citizens labeled as groups involved in the economy arguing and pointing at each other shouting “He done it!”. The headline in the ad counters by saying “Never mind “who done it” – pitch in and help get it down!” The text talks about the subtle rise in prices since the attack on Pearl Harbor and how the government has tried to keep prices down but now it is up to the public to make an effort too. The right side of the ad has a list of suggestions that will allow us to save money and to keep the economy rolling.
Source: December 1943 Better Homes & Gardens.
