Description
Black and white 5″ x 6 1/4″ ad for their Changeable Filter Pipes. Pictured in the ad is a Royal Demuth pipe which is priced at $3.50 and claims to have a box of 25 filter refills with each pipe. They make the claim that there have been 500 Million Filters Sold and the reasons mentioned are that it Reduces nicotine and tars, it Filters Flakes and Juices, it Improves Tobacco Aroma and it Cools and Cleanses Smoke. You are advised to replace the filter when it “is stained from tars and nicotine” while the ad claims that each pipe is made from Imported Briar and requires over 100 skilled operations to be ready for you to buy one and enjoy their product.
Source: December 16, 1946 Life magazine.
