Description
Black and white 9 1/2″ x 13 1/2″ ad for their Menthol-Cooled Cigarettes. This simple ad that is a masterpiece of suggestion has a picture of a bunch of grapes and the caption claims that “This comes pretty near to telling you how FRESH your mouth will taste after smoking Spuds all day”. It mentions that they were sold as either Cork Tip or Plain and the price was 15 cents for 20.
Source: February 23, 1935 Saturday Evening Post.