Description
Full color 7 3/4″ x 10 3/4″ ad for their Menthol Cigarettes. With the normal green background there is a picture of a happy couple sitting on a sidewalk next to some water with a variety of buildings in the background, just past the trees. The people are talking and smiling as they enjoy their Newport cigarettes which, according to the ad, are “Alive with pleasure.” The logic is presented that “After all, if smoking isn’t a pleasure, why bother?”
Source: October 1974 Playboy.
