Description
Black and white 9 1/2″ x 13″ ad for their New All Plastic Feather Lite Tackle Box. The ad has a picture of this work of art with the top opened up so the inside is visible for the world to see. The ad claims that “It Floats…It’s Quiet…Won’t Rust or Corrode” and it is priced at only $9.95. The right hand side of the ad explains why it is perfect for Salt Water Fishermen, Bass Fishermen and for Muskie Fishermen. The ad mentions that it’s size is 16 1/4″ x 5 3/4″ x 7 1/4″ and that it is made of Kralastic which, as we all know, is one of the toughest plastics known. There is also mention made of the fact this unit has a “Recessed Handle”, a “Big Reel Pocket” and that it contains “Plenty of Room”. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: 1952 Sports Afield Fishing Annual.
