Description
Full color 9 3/4″ x 13″ ad that has another idea, it asks you to “Barbecue-In with Falstaff“. This ad has a picture of three people, two men and a woman, who are outside barbecuing steaks in preparation for eating. One man is doing the cooking while the other man is preparing the salad while the woman, well, she is just sitting there enjoying her beer. The ad text tells us that “Any good time is Falstaff time! Here’s how all America puts summer fun in winter-weary menus. A Barbecue-In, with your cook-out favorites tasting better with America’s choice refresher. Cool, mellow Falstaff beer. Order Falstaff by the case and barbecue in with the choicest product of the brewer’s art. Cool, refreshing Falstaff“.
Source: February 8, 1960 Life magazine.