Description
Full color 10″ x 14″ ad with the intention of telling the public, “Beer belongs…enjoy it”. There is a drawing by Douglass Crockwell of an elderly couple sitting down and enjoying a party by the younger crowd. The man in the chair has one hand buried in his wife’s and the other in a glass of beer and the crowd of people is standing in front of them, raising their glasses. The text implies that beer and ale are more “at home” than any other “For beer is the kind of beverage American’s like”.
Source: October 18, 1948 Life magazine.
