Description
Full color 10″ x 13″ ad emphasizes the Quality you will be getting when you drink a Schlitz. There is a cartoon of a house party in wonderful suburbia with a banner saying “Life is wonderful in Schlitzerland, USA”. There is a group of at least four couples sitting around a living room cooking something with long forks over a roaring fire in the fireplace. There is a dog and a cat that seem to be having their own party and the text calls Schlitz the “World’s best seller at any price.”
Source: March 17, 1958 Life magazine.
