Description
Full color 9 1/2″ x 13″ ad is more for their war effort than it is for their beer. The ad has a drawing of a young boy eating a sandwich with smaller views in the background of farmers, factory workers and a female soldier. The ad headline explains the “You call it Bread…your ancestors would have called it Cake” and the text talks about how important yeast is for food supplies. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: September 20, 1943 Life magazine.
