Description
Black and white 7 3/4″ x 11 3/4″ ad for their Deepsleep Inner Coil Mattress. The ad has a picture of a bed set up in a showroom where a large group of people have gathered around a bed with this New Simmons mattress on it. The ad claims that it is “Priced so everybody in the United States can have one at $19.95” and explains that this is the lower priced version of the Beautyrest that so many people are raving about.
Source: March 1930 Better Homes & Gardens.
