Description
Full color 10″ x 13 1/2″ ad that claims that “More people use Morton’s…it does so much for flavor!”. The ad has a container of Morton Salt on the left, a salad dish on the top and at the bottom it has several tomatoes and a container of Tomato Juice. Below the Morton Salt container it has a picture of the little girl who is walking with her umbrella in her right arm and a tipped container of Morton Salt in her left arm spilling the contents behind her. The saying that is inspired by this is “When it rains, it pours”.
Source: August 22, 1949 Life magazine.
