Description
Full color 9 1/2″ x 13 1/2″ ad for their Kellogg’s Rice Krispies. There is an overhead picture of a white bowl with red trim filled with Rice Krispies and milk with the addition of blueberries. The text states that “Quiet is Requested…for the benefit of those who have yet to hear ‘the talking cereal/”. It acknowledges that the picture is appetizing but you really have to let Rice Krispies speak for themselves. It warns that “Most people find this little siren song of Kellogg’s Rice Krispies mighty hard to resist at breakfast” and feels that “You will, too.” At the top of the picture are mentioned “Good things you can’t see in the picture” such as “Lots of energy generators, plus the natural rice values of thiamine (B1), niacin and iron.”
Source: July 9, 1951 Life magazine.
