Description
Full color 9 3/4″ x 13″ ad that is another one in their efforts to make everyone aware of Chef Boy-Ar-Dee Spaghetti and Meat Balls. There is a box in the upper left hand of this ad that says “When a shopping trip makes you late to get dinner” and then it goes down to the lower headline which says “Quick! Chef Boy-Ar-Dee Spaghetti and Meat Balls“. In between these two items of knowledge there is a picture of an overhead view of a bowl sitting there with the top off. Inside it is a full bowl of Chef Boy-Ar-Dee Spaghetti and Meat Balls with a female hand holding on to the bowl’s handle. “Ready to heat! Real Italian-style! Next time you’re pressed for time, let a Chef do the heavy cooking for you. Serve famous Chef Boy-Ar-Dee Spaghetti and Meat Balls. The spaghetti is made of choice durum wheat, cooked deliciously tender, but never mushy. There’s lots of tasty, tomato-rich sauce, made by the Chef’s real-Italian recipe. The meat balls are specially braised to keep in their natural juice. It’s a real spaghetti-lover’s meal. Try it soon”. It only costs About 15 cents a serving and suggests that you make one night a week Chef Night.
Source: March 16, 1953 Life magazine.
