Description
Full color 9 1/2″ x 13″ ad that has a picture of a very cute little boy sitting in a wicker chair with a bowl of Campbell’s Vegetable Beef Soup in front of him. The boy seems to be taking a break in his eating as he sits there with his spoon in his hand and a look like “What next” on his face. It doesn’t seem like he has taken any soup yet but he has taken a bite or two from his sandwich. The ad text claims that “Campbell puts more goodness in…so he gets more goodness out. There’s goodness for you. Juicy, meaty beef. Bright-tasting vegetables. Sturdy beef broth so good you could drink it by itself. Heat it for your boys…it only takes 4 minutes”.
Source: October 19, 1962 Life magazine.
