Description
Black and white 10″ x 14″ ad that tells you that “Ipana gives ’round-the-clock protection against ‘Tell-Tale Mouth'”. There is a picture of a husband smiling shyly as his wife draws closer to him, placing her hands on his shoulders. It is claimed that it “Keeps Breath and Teeth Cleaner…Reduces tooth Decay!:. The ad says “Yes, using Ipana regularly after eating removes major causes of mouth odor – keeps breath and teeth cleaner all day and evening”. It is claimed to give “’round-the-clock protection for your whole mouth” and, how about that, a large size tube only costs 47 cents.
Source: August 11, 1952 Life magazine.
