Description
Full color 10″ x 13″ ad for their Creme Hair Lightener. The ad has three pictures of ladies of the blonde persuasion running, resting and just generally enjoying the company of their handsome young men. The headline asks the question that was often posed, “Is it true…blondes have more fun?”. The text begins by saying “Now’s the time to find out!” and builds upon the belief that men find blondes more attractive and claims that their products are actually good for your hair. It talks about, and shows the boxes of, their Ultra-Blue Lady Clairol and the original Instant Whip Lady Clairol.
Source: June 5, 1962 Look magazine.
