Description
Black and white 5″ x 6 1/2″ ad for their Spruce products for Men. There is a picture of a set with Spruce Shave Bowl, Lotion and Talc priced at $3.00 next to a set of Four Spruce Soap for Men priced at $1.25. The ad mentions a Lotion & Shave Bowl for $2.00, Lotion & Talc for $2.00, Shave Lotion for $1.00, Shave Bowl for $1.00, Cologne for Men for $1.00 and Deodorant for $1.00. The text refers to the fragrance as the “cool, clean essence of the windswept woodlands” and being as “bracing and refreshing as the tangy scent of the forest”.
Source: June 14, 1948 Life magazine.
