Description
Black and white 10″ x 13″ ad for their Hi and Dri Anti-Perspirant Deodorants. There is a picture that shows a bottle of Roll-On and a container of their Cream Deodorant along with a mortar and pestle with a headline that shouts the claim “Finally…a deodorant that really works…because it does the job medically!”. The ad also claims that it is “Proved! Revlon ‘Hi and Dri’ with antibiotic Neomycin eliminates perspiration odor…as only an antibiotic can!”. It claims that the other deodorants only reduce the bacteria but the Neomycin works medically to kill bacteria.
Source: June 5, 1962 Look magazine.
