Description
Black and white 5″ x 10 1/4″ ad for their Sanitary Napkins. The ad, in attempt to help young women understand how to deal with social situations, starts off with the question “Are you in the know?”. There are three different pictures with different pieces of advice that always include the use of Kotex. There is a picture of a group of people sitting down to dinner in a well-set dining room with the section beginning “When asked to dinner should you be – sure of the date or ‘fashionably’ late”. The second picture is of a boy and a girl sitting under a tree where the girl is listening to the boy play his ukulele. This section starts “Which can be a threat to poise – a callous heart or a callused heel”. The third picture shows a young man waiting while a young lady boards a bus and starts “If he’s just an acquaintance – try siren tactics or pay your own fare”.
Source: July 1953 Cosmopolitan.