Description
Black and white 9 1/2″ x 13″ ad for their Free Form bras. There is a soft picture of a lady standing with the bra she is wearing being the item that is in the clearest focus and the caption saying “…in Exquisite Form the lady is you!”. The ad shows the package these items came in and the text talks about “the sunburst 2-section cups that fit most women best.” The ad has information about the sizes available and the price of $2.50. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: February 18, 1957 Life magazine.